Madonna Reveals Controversial NFT Project Featuring NSFW Content

Madonna is giving birth to art, apparently

On May 10, the “Like a Virgin” singer revealed her new NFT (nonfungible token) project with artist Mike Winkelmann. The series of videos feature virtual renderings of the 67-year-old posing naked while giving birth to butterflies, trees, and even, in one instance, a “robot centipede.” Proceeds from the project, which Madonna referred to as “Mother of Creation,” will go toward charities including National Bail Out, V-Day, and Voices of Children.

“We set out to create something that is absolutely and utterly connected to the idea of creation and motherhood,” Madonna said in the first Instagram video. “Using the opening of each video is essentially me giving birth, whether I’m sitting on a tank in a postapocalyptic city, or I’m in a hospital bed in a very sterile laboratory environment. I’m doing what women have been doing since the beginning of time, which is giving birth. On a more existential level, I’m giving birth to art and creativity and we would be lost without.” 

On May 11, Madonna shared a second post, which went into further detail about the project, which has been in the works for a year. “I think it’s really important that people know that a lot of thoughts and conversation went into creating these videos,” she tells Winkelmann in a taped conversation.